A decade since the first Marc Jacobs Daisy fragrance was born, the brand has launched a sweet new addition to the well-loved Daisy fragrance family.
Daisy Love Marc Jacobs is the fourth installment of the franchise and was created by Alberto Morillas, master perfumer of fragrance company Firmenich. Morillas is also the nose behind the other iconic Daisy fragrances.
His latest creation is youthful, feminine and sophisticated, just like the face of the fragrance, Kaia Gerber. Daisy Love opens up bright and sweet with crytallised cloudberries. Daisy tree petals make up its floral heart, which settles down into a base of warm cashmere musk and driftwood.
Below, Morillas tells us about the inspiration behind Daisy Love, what makes it different from the other Daisy fragrances and more.