Gastronomy Meets Fashion: 4 Cafes Helmed by Luxury Houses
Marrying fashion and food, get the best of both worlds with these elevated and luxurious dining experiences.
In an effort to penetrate the hospitality industry, reputable fashion houses have stepped up their game by introducing experiential elements to cultivate an engaging and unforgettable experience for visitors. What better way to create an all-encompassing lifestyle offering than with the medley of fashion and food? With the spirit of craftsmanship underpinning both fields, the collusion highly celebrates artisanal skills – the perfect partnership to harness a relaxing atmosphere for consumers to shop and dine at the same time.
Beyond a cafe, these eateries were designed to reflect the lifestyle and ideals of each luxury fashion brand, utilising their branding to create a space that emanates the house codes.
Check out these four luxurious eateries across the world:
Louis Vuitton Maison Seoul
In a joint venture with world-renowned three-star Michelin Chef Alain Passard, the pop-up restaurant highlights the culinary harmony with Louis Vuitton, focusing on a vegetarian menu that emphasizes seasonality and locality. With a floral and fauna theme, the ephemeral space is balanced with garden-esque decor, complemented by an impressive glass ceiling designed by architect Frank Gehry. Reminiscent of a glasshouse, the eatery invites a flood of natural light, illuminating the overall atmosphere.
Alain Passard at Louis Vuitton
4th Floor of Louis Vuitton Maison Seoul
454, Apgujeong-ro, Gangnam-gu, 135-517, Seoul, Korea
Open from September 17th to October 29th 2022
le Café du 19M
Gathering a constellation of French know-how, Chanel inaugurated an essential gourmet spot within la Galerie du 19M, home to the Maison's (Chanel metiers d’arts) cultural and creative centre. Conceived with the partnership of Grand Cuisine, the hybrid space features bold and contemporary architecture – a breezy atmosphere for visitors, foodies, nomads and residents to unwind. As a nod to its provenance, the 19M café sources quality ingredients from the best farmers and artisans in the region. Chanel sure knows how to create an extensive hospitality environment.
le Café du 19M
2 Place Skanderbeg, 75019 Paris
Gucci Osteria Seoul
Manifesting Gucci’s culinary philosophy, the house cherishes creativity, elegance, humour and sensuality. Cultivating a space that hybridizes modern Italian cuisine with a Korean-inspired twist, chef Massimo Bottura helms the innovative creations of the menu, embracing the culture of both. With the seamless blend of Italian Renaissance and the unique identity of Gucci Osteria, the space immediately captures the defining characteristics of the Maison. From the iconic green shade, parquet floorings, and Gucci wallpapers to the antique wall mirrors and stained glass doors. Trust Gucci to lead a vision of contemporary Italian cuisine in Seoul.
Gucci Gaok, 6F
223, Itaewon-Ro, Yongsan-Gu, Seoul
Restaurant Monsieur Dior
Opening its doors at the iconic 30 Montaigne store, Dior inaugurated a dining experience dedicated to the late Christian Dior’s admiration for culinary art. Taking notes on the house’s French heritage, the menu takes inspiration from Dior’s very own cookbook, titled “La Cuisine cousu-main”, with subtle touches of innovation, driven by the creativity of French chef Jean Imbert. Fulfilling the gastronomic vision of the house, the restaurant celebrates the French art of living, with the accentuation of the exclusive Dior Maison collections and original artworks permeating the space. You can expect a variety of dishes and pastries with delicacies inspired by the world of Dior.
