Pull Up to Fashion Week with Samsonite "Styled Tough"
These hardworking hard-shells will help you conquer the frenzy of runway shows, presentations and after-parties in style.
September is the time of the year when editors, celebrities and fashion fans flock to New York, London, Milan and Paris to get a first look at the upcoming Spring/Summer collections. And any fashion week veteran worth their salt knows that the one item you need to conquer the frenzy of runway shows, presentations and after-parties is a stylish suitcase that can survive the rigours of a jam-packed, multi-city itinerary.
When it comes to tough and chic luggages, Samsonite is arguably best-in-class. The brand is a favourite among savvy travellers thanks to their hardworking hard-shells that are not only highly functional, but also good looking with sleek designs. Their latest “Styled Tough” campaign highlights the thrill of going places and being seen with these trendy rollers, featuring a cast of tastemakers that includes a photographer, a stylist and a pair of content creators — fashion week attendees, basically.
Indeed, Samsonite’s offerings are perfect for navigating the fashion circuit, where luggage durability is imperative for a stress-free trip. Proxis offers resilience in spades with a lightweight exterior crafted in innovative Roxkin™, a proprietary multi-layered material that allows the shell to always bounce back into shape. Coupled with a cutting-edge design inspired by the protective exoskeletons found in nature, the futuristic suitcase is a head-turner whether you’re in the front row or at the airport lounge.
If you’re sprinting across the city to catch back-to-back shows, Minter is an absolute must. The smooth roller is equipped with the Aero-Trac™ II Suspension Wheel System with shock-absorbing suspension and built-in ball bearings for seamless manoeuvrability, effortlessly gliding over cobbled pavements. Its premium and sophisticated design, featuring fine vertical grooves and an aluminium logo bar bisecting the lightweight polycarbonate exterior, marks you as someone important who’s on “the list”, rather than another peacock poser milling aimlessly outside.
Then there are Samsonite’s iconic silhouettes. C-Lite is another sturdy wonder thanks to its exceptionally strong yet incredibly lightweight Curv shell, while Unimax maximises packing volume by having a flat-top opening plus expander (for check-in sizes) so that you can stuff your bag full with grooming essentials, tech accessories and emergency snacks, along with your most stylish fits. With a full complement of features, Samsonite’s “Styled Tough” suitcases are trustworthy companions that add flair to your travels, even beyond fashion week.
Samsonite "Styled Tough" is available online and in stores, so be sure to check out the collection here.
