What does it take to celebrate 25 years of embracing femininity and honouring confident women? Balloons, confetti and rainbow ribbons, if you ask kate spade new york.
On April 26, the fashion brand took to its store on Regent Street on to celebrate its anniversary with a pop-up party. Some of the party's guests included Daisy Lowe, Gala Gordon and Arlissa.
The interactive experience also marked the launch of a series of in-store consumer activations in which the brand invites consumers to enjoy an immersive kate spade new york experience. Check out all the photos of the pop-up party below: