Watches & Jewellery

Louis Vuitton's Iconic Motif is in Full Bloom in the B.Blossom Collection

Francesca Amfitheatrof's first fine jewellery collection for the Maison will leave you seeing stars. 
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Last year, Louis Vuitton brought Francesca Amfitheatrof on board as its Artistic Director of jewellery and watches. Having headed jewellery design at Tiffany & Co. for three years prior, it's safe to say that Amfitheatrof is fluent in creating covetable, contemporary jewellery. For proof, look no further than her first Louis Vuitton offering, the B.Blossom collection.

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The fine jewellery collection revolves around one of Louis Vuitton's most recognizable motifs: the star-shaped flower that was designed in 1896 by a certain Georges-Louis Vuitton. Set with diamonds, the flower motif is stamped on spherical precious stones like malachite, onyx, white agate and pink opal, creating an ornament that looks very much in bloom. 

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You'll find the motif at the centre of a range of statement rings (which you can stack together or wear on their own — they'll stand out either way), chain bracelets, dangling earrings and necklaces in pink or yellow gold. The B.Blossom collection will officially launch at Louis Vuitton's Marina Bay Sands Island Maison and ION Orchard boutique this Friday, 31 May, but we're already giving it 5 stars.


Louis Vuitton's B.Blossom collection will be available from 31 May at Louis Vuitton Marina Bay Sands Island Maison and Louis Vuitton ION Orchard.



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