Eiza González is Bulgari's first Latina ambassador

Performing for the big screen or posing behind the lens of Greg Swales, the Mexican has conquered the historic jewelry firm.

For some years, after moving to the State of California, Eiza González has conquered all of Hollywood. He has successfully starred in films such as Baby Driver, Godzilla vs. Kong and recently I Care A Lot with award-winning actress Rosamund Pike.

His performances caught the movie industry, but his laid-back personality and modern flair were what ultimately captivated the Roman jeweler: Bvlgari. “With a legacy of 137 years, BVLGARI is not only a historical jeweler, but also a representative of Roman life that embraces the concept of enjoying life fully. It fills me with happiness to be an ambassador for the Roman Maison and to be part of its history," said the Mexican actress.

Photograph by Greg Swales. Courtesy of the brand.

With the legendary Chateau Marmont hotel in West Hollywood as a witness, the first images of Eiza González as ambassador were captured by photographer Greg Swales, elegantly wearing B.zero1 pieces, as well as icons of the jewelry firm such as Serpenti and Divas' Dream. “I have always loved Bvlgari jewelry and what the brand represents around the world; glamor, sophistication and beauty. To be able to join the Bvlgari family and be a brand ambassador is an absolute honor. I have a great connection to the Serpenti and B.zero1 collection. The Serpenti symbol is incredibly recognized and is a timeless and elegant piece. B.zero1 encapsulates the daring and risky, without leaving sophistication behind. I see myself using Bvlgari creations in my day to day, whether in jeans combining several pieces, or on red carpets wearing high jewelery creations,” he said.

Photograph by Greg Swales. Courtesy of the brand.

The actress is part of a new wave of Latin talent that is gaining international recognition, and her appointment confirms that in Mexico there are captivating personalities with great stories to tell. "We are very excited to welcome Eiza González to the BVLGARI family as our new ambassador to the United States," said Daniel Paltridge, President of BVLGARI North America. “Eiza's audacious glamor, great talent and international projection naturally connect to BVLGARI's DNA. We look forward to working together to further highlight the many stories around our collections in creative and engaging ways.' Without a doubt, a new chapter is about to begin.