Benjamin Khoh of TheSkinBrand® Talks All Things Beauty

We meet the face behind TheSkinBrand® Asia, the local beauty brand that won the Best Newcomer Rejuvenating Serum category in L’Officiel Singapore’s Beauty Awards 2021.

Inspired to start the brand due to his skincare struggles whilst studying in England, Benjamin Khoh has formulated a hero serum containing 20% Ginsetonic® designed to hydrate the skin well.

Below, the ex-Singaporean model talks to us about the motivations behind his brand, its award-winning hero product, and his personal tips and tricks when it comes to skincare.

You’re currently juggling a number of different professions. Besides your titles as a legal professional and artiste, what influenced your decision to become an entrepreneur as well?

I have always been a creator. I love to create, experiment with different things and invest across a variety of different industries. I was inspired to start TheSkinBrand® Asia back when I was in university when the weather could get so cold and dry in England. It made my skin feel and look scale-like and lacklustre. That’s when I started experimenting with a myriad of different moisturisers and serums and started studying the properties of each ingredient in the different formulas. 

With moisturisers, you want the ingredients to be simple and basic. Serums, on the other hand, are like supplements for the skin. I tend to mix and match different kinds of serums and ingredients for different needs from time to time. 

After some time, I decided to create a serum for the purpose of providing my skin lustre and hydration. My lab in Korea managed to create a very special serum that became loved by many, after years of research and development. I created every aspect of the design, style and details.

Let’s talk about your hero product: The Rejuvenating Serum. 

The Rejuvenating Serum is formulated with 20% Ginsetonic®. It is a proprietary ingredient extracted from six-year Korean Red Ginseng using the latest patented technology. Based on decades of clinical studies, topical application of Ginsetonic® has been shown to prevent and reverse premature ageing caused by UVB radiation, as well as enhance burn-wound healing. It is carefully formulated into the Rejuvenating Serum, which is created specifically for maximum penetration and absorption into the skin. 

How is TheSkinBrand® different from other skincare brands? 

I think every skincare brand is different from the other. The DNA of TheSkinBrand® focuses on the potency and quality of the ingredients that we use in order to treat different concerns. We have our anti-wrinkle serum expected to launch in mid-2023, and it is the ultimate anti-wrinkle serum that specifically treats skin texture that is damaged by ageing. You would not want to miss that! 

What are three important steps that one should add to their beauty routine? 

Exfoliate with effective exfoliator peels or a microbeads scrub, supplement with a serum as needed, and protect your skin with sunblock. 

PHOTOGRAPHY Jana Tay 

HAIR Jun Park 

CLOTHES Balmain, Issey Miyake