The idea behind Maison Margiela’s two new Replica Filter additions to its fragrance line is that of layering. The avant-garde brand has taken on the metaphor of Instagram filters to explain its two scent adjusters, Blur and Glow, which respectively add a dimension of softness and brightness when worn on the skin before spritzes of perfume.
The Replica Filters come as part of Maison Margiela’s new wave of perfume additions that evolved out of creative director John Galliano’s vision for the house. Galliano compares the fashion structure of Margiela to that of the increasing concentrations of fragrance: cologne, toilette, parfum and extrait. The Maison’s new range of Filters can thus be seen as perennial pieces in a wardrobe – accessories that contribute a point of interest to whatever it’s worn with.
OIL AS SCENT
If you’re a fan of the way the Filters smell on their own, you can also wear them on their own, without layering on another scent. The formula and texture of the dry oils mean they finish non-sticky on the skin and can be dabbed on and rubbed in for a soft, diffused aura of either soapy freshness or sun-kissed radiance.
This story first appeared in the December/January 2017 issue of L’Officiel Singapore.