The local model flaunts the Maison’s new vintage-inspired motif, which references the year the house was founded in tribute to its storied heritage 

Louis Vuitton&rsquo;s Monogram needs no introduction &mdash;&nbsp;but its latest interpretation just might. Debuting as a capsule within the <a href="https://www.lofficielsingapore.com/fashion/louis-vuitton-fall-2020-runway-show-or-baroque-costume-drama">main Fall/Winter 2020 collection</a>, the new Since 1854 symbol is artistic director Nicolas Ghesqui&egrave;re&rsquo;s tribute to the storied heritage and nonpareil craftsmanship of the luxury house, conveyed through the geometric language of the Louis Vuitton&rsquo;s iconic, instantly identifiable insignia.

Designed by Georges-Louis Vuitton some four decades after the Maison&rsquo;s founding in 1854 (hence the capsule&rsquo;s name) the Monogram, with its interlocking LV initials and quatrefoil flowers, is thought to be variously inspired by the patterned tiles of the Vuitton family home in Asni&egrave;res, Neo-Gothic architecture and the heraldic kamon crests of Japanese clans (Japonism was all the rage in Paris during the late 1800s).

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Ghesqui&egrave;re&rsquo;s take on the label&rsquo;s timeless emblem sees the inscription &ldquo;1854&rdquo; enclosed within a series of concave diamonds &mdash;&nbsp;where the loops of the figure &ldquo;8&rdquo; are acuminated into pointed petals &mdash; that are interwoven (literally) with the other Monogram motifs in jacquard canvas in two colourways, dark grey and Bordeaux burgundy.

Fifty-six vintage-inflected pieces of ready-to-wear and accessories are given the Since 1854 treatment, including a preppy blazer, a fit-and-flare mini dress, a knit polo top and jogging shorts as well as the <a href="https://www.lofficielsingapore.com/fashion/golden-girls-alicia-vikander-and-lea-seydoux-front-new-louis-vuitton-campaign">Dauphine</a>, Petit No&eacute; and Neverfull bags and the Metropolis boot, Beaubourg platform derby and <a href="https://www.lofficielsingapore.com/fashion/here-comes-the-rain-the-new-rain-boots-from-louis-vuitton">Archlight</a> sneaker.

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Credits

Photography Joel Low

Styling Ian Lee

Hair &amp; Makeup Grego Oh

Photography assistant Alfie Pan

Model Layla Ong / Basic Models

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First seen in the <a href="https://www.lofficielsingapore.com/fashion/double-duty-l-officiel-singapore-s-october-2020-issue-is-out-now">October 2020</a> issue of L&#39;Officiel Singapore

Layla Ong Takes Monogram Mania For A Spin In Louis Vuitton's Since 1854 Capsule

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