Ariana Grande Shines as Swarovski's Newest Ambassador
The singer-actress will make her debut in the brand’s holiday campaign.
Grammy-winning superstar Ariana Grande is Swarovski’s newest Brand Ambassador. Known for its masterful craftsmanship and keen attention to detail, Swarovski has been one of the leading names in the world of premier jewellery and accessories — offering jewelry in various cuts, sizes, and shades. The brand has always put creativity and quality at the forefront.
This partnership marks the union of two iconic figures. Swarovski’s Global Creative Director, Giovanna Engelbert, shares her excitement: “Ariana’s charisma and positive energy resonate with Swarovski’s essence of bringing joy to the world, and I am thrilled that she is joining us as Brand Ambassador. Ariana is a brilliant artist whose creativity shines through her songwriting, vocal performances, and personal style. I look forward to engaging in inspiring creative dialogues together.”
As an advocate for inclusivity and empowerment, Grande embodies joyful extravagance and self-expression. Over the years, she has fearlessly experimented with fashion, jewellery, and bold make up looks, continuously evolving her style. The singer-actress will make her debut in the brand’s 2024 holiday campaign.
"I am thrilled to be Swarovski's Brand Ambassador. It's an honor to represent a House that shares my passion for creativity, pushes the boundaries beyond the world of jewelry, and promotes values of unapologetic self-expression. I cannot wait to embark on this journey and to inspire others to embrace their own unique sparkle." - Ariana Grande.
