Join The Movement: Salvatore Ferragamo's Holiday Campaign Will Put A Spring In Your Step

The luxury house's holiday collection is brought to life with choreography by Stephen Galloway, showcasing the slick moves of Alton Mason, Liam Kelly, Imari Karanja, and more
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Salvatore Ferragamo gets into the groove of the holiday season with a new collection of party-ready clothes and accessories, wonderfully illustrated through the medium of dance. Choreographed by Stephen Galloway, the holiday campaign showcases the best voguing moves of Alton Mason, Liam Kelly, Imari Karanja, Songhwa Oh, and Nataliya Bulycheva. 


"True luxury must be life-enhancing. This is why Salvatore Ferragamo is dedicated to crafting shoes, clothing and accessories that not only look beautiful but which perform beautifully too. For this holiday season we wanted to emphasise the joy generated by inhabiting garments that afford a full, free range of effortless movement - and there's no better platform for that than dance," explained creative director Paul Andrew. 

The collection features a selection of ready-to-wear pieces, including biker jackets, leather dresses, blazers, and more in a dark monochromatic palette, contrasted with brightly-hued accessories like sequined pumps, floral scarves, and candy-coloured bags. 

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