Erdem x H&M is the Next Designer Collaboration to Get Excited About
Following Kenzo, Balmain and Maison Margiela, Erdem is the next designer in line to collaborate with the Swedish high street brand. The London-based designer is known for his romantic designs and his dresses are well loved by celebrities and fashion insiders.
Visionary film maker Baz Luhrmann, who directed The Great Gatsby and Moulin Rogue, will bring the collection to life through his unique and theatrical storytelling.
For H&M, Erdem has designed a brand-new collection for women and, for the first time ever, a collection for men. Design themes will also be reinterpreted from some of his most celebrated collections and will reference the prints, prints, textiles and delicate craftsmanship that have made his name.
Erdem x H&M will be available in selected stores as well as on www.hm.com from 2nd November, 2017.