Chasing Duality: Mulberry Winter 2016 Campaign


How could two people who look so similar be so different at the same time? Mulberry explores this duality with twin sisters Lia and Odette Pavlova for its latest ad campaign. They have returned from the runway to star in a series of intriguing visuals, aptly titled “Self/Reflection,” a part of the Mulberry Winter 2016 campaign. As the 22-year-old sisters stand back-to-back and lie side-by-side, photographer Coco Capitán and creative director Johnny Coca play with the concept of their ‘twinness’. The results twist the idea of reflection and portrays the contrasting qualities of Mulberry's collection this fall: soft and feminine versus strong and striking. @Mulberryengland also lets us in on some of the behind-the-scenes action of the campaign shoot.

Coming soon. Behind the scenes of the Winter '16 campaign. To be continued... #MulberryEngland #JohnnyCoca A photo posted by Mulberry (@mulberryengland) on
Watch as the girls – decked in the season’s flowy sheer blouses and military wool capes – contrast and complement each other in the video below. We already can't wait for the second instalment of the Mulberry Winter 2016 campaign, due to be released in September.