For Fall/Winter’17, Silvia Venturini Fendi brought out optimism and hope in a collection that perfectly toed the line between sensible and sensational.
Of course, Fendi is a brand better known for its bags than anything else – and Venturini Fendi did not disappoint. The message of optimism for the collection really shone through the playfully sloganeered bags and accessories. While logo-mania can feel passé and like a cheap commercialist grab, this feels like a light-hearted and fun way to approach slapping text on things.
Slogans everywhere on bags and accessories made up a new sort of vernacular for the playful Fendi character of the season.