Inside Mademoiselle Privé
Upon arrival, guests will be greeted by a replica of the famous Chanel facade at 31 rue Cambon – the legendary address that is the very heart of Gabrielle Chanel's Maison de Couture. Once inside, the journey begins in the Red Garden. Laid out like a labyrinth in vibrant shades of vermillion and burgundy, the contemporary mise-en-scène features a 3D imagining of a Chanel archival abstract textile pattern by Russian artist Ilia Zdanevitch.
A walk down the garden path will lead guests into a stark white box, which hosts the iconic Chanel N°5 fragrance. The space invites an interaction with the perfume's five essential raw ingredients – May rose, jasmine, ylang ylang, sandalwood, and aldehydes — and a thorough study of the process from extraction to creation. Upstairs, guests will arrive at the world of haute couture, which shines a spotlight on two of the House's most iconic garments: the little black dress (designed by Gabrielle Chanel in 1933) and Karl Lagerfeld's contemporary tweed suit from the Fall/Winter 2011/12 Haute Couture collection. Finally, the exhibition culminates with a striking display of the famous 1932 high jewellery collection, ‘Bijoux de Diamants' and a screening of Lagerfeld's very own short film, Visite Nocturne, in which he pays homage to Gabrielle Chanel.